The corporation in the back of this project is Verian who are leaders inside the open supply enterprise. They have created a shopping cart this is characteristic wealthy out of the field and Magento Commerce has emerge as a leading buying cart for open source e-commerce systems. I recently reviewed Zen Cart writing approximately the Pros and Cons, and if you have not read the review, I would endorse taking a observe it to apply it as a comparison.
An Overview Of Magento Commerce
As of the date of scripting this overview, I even have tested Magento Commerce version 1.3.1. It is one of the today’s and most effective open-source e-trade answers that I have come upon. These are some of the features you’ll discover inside the field:
* Marketing Promotions and Tools
* Analytics and Reporting
* Search Engine Optimization
* Site Management
* Catalog Management
* Catalog Browsing
* Product Browsing
* Mobile Commerce
* International Support
* Customer Service
* Customer Accounts
* Order Management
Rather than give rewrite the benefits of Magento Commerce has about their software, you can study more and attempt out their demo on their website.
The Pros Of Magento Commerce
Clean And Modern Layout
The first component that stuck my eye become how professional and modern the default template appeared. It became smooth and smooth, which you may discover across the board each on the front stop and within the management section.
Easy Integration Of Layouts, Themes And Add-ons
The lovely aspect I certainly like approximately Magento Commerce is how clean it’s miles to put in extra layouts and accessories. In evaluation to different open source e-trade answers such as OsCommerce and Zencart, it’s far much less complex and does not require the shop proprietor to have previous programming enjoy. If you have used WordPress, which is a famous blogging device you’ll find Magento’s shop shape is quite comparable in that it’s far visually attractive and easy to use. I trust that Magento became aiming to create a simplistic but effective answer for e-commerce enterprise owners.
More Than 50 Payment Gateways Are Available For Integration
I even have heard that many store proprietors lose income due to the fact they couldn’t offer a sure charge solution for their customers, or they have to switch fee gateways because their e-trade answer changed into no longer compatible with their present issuer. With Magento Commerce you may rest comfortable whatever price gateway you’ve got, they most in all likelihood have it equipped for you.
You Can Manage Multiple Stores From One Administration Panel And Product Catalog
This is a greater advanced option available for agencies with a couple of ecommerce stores. Say you had a camera store and a e book save. In most cases you’ll must setup two separate systems and log into them one by one to manipulate the stores. With Magento Commerce you may set them up all within the one system and control all your sales from one administration, still supplying you with the flexibility of two stores. It saves time and extra sources but allowing you to screen and tune sales all inside one area.
An Option To Up Sell At The Checkout
Having this feature alone will boom your profits dramatically. Up promoting, as I’ve discussed in a preceding put up is a effective way to increase your earnings from an existing consumer with the aid of actually imparting additional promotions or products. This can cause extra money for your e-commerce commercial enterprise and having it computerized, you have a silent income individual making money for you.
Built-in Product Image Zoom Capability
Sometimes as a customer I am usually wanting to peer extra finer details about a product. Unfortunately no longer all e-trade sites have the potential to expose more or will let you zoom into the product. Magento Commerce now has that choice built in and it permits you to add a high resolution photograph to let clients zoom into the product whilst they’re browsing. Imagine how it will have an have an effect on to your income and growth your conversions!
These are just some of the pros I even have discovered with Magento Commerce and I believe I ought to write a whole e book on how properly this software is.
The Cons Of Magento Commerce
Since Magento Commerce is still noticeably new as compared to other open source e-commerce platforms to be had inside the marketplace, it nevertheless has it’s preliminary bugs. Here are a few troubles it still faces:
Performance And Response Time Can Be Slow
Depending on the website hosting server you operate for Magento Commerce, you can enjoy slower web page masses and response instances with shared hosting vendors. Magento Commerce, being content rich does require a whole lot of assets to run and the performance of your website will be dependent on the server you operate. Therefore deciding on a devoted and powerful server is some thing you need to suppose via cautiously, mainly in case you are doing masses of transactions an afternoon. It does have severa website hosting providers they endorse and you can see Magento hosting partners.
Great For A New E-Commerce Business But Not So Good For Existing Businesses!
To date I have now not discovered a solution or import utility that allows Magento Commerce to import statistics from different open supply tvfix caster e-trade structures inclusive of OsCommerce, Zencart and Xcart. This poses a question for existing e-commerce agencies to bear in mind whether or now not to interchange over to this machine. If there has been an add-on for uploading, more organizations would transfer over to Magento Commerce.
No Accounting Export Function For MYOB or Quicken
Another attention is in case you currently use MYOB or Quicken as your accounting package to song and screen your financials, then you’ll need to ensure your e-commerce internet site can hyperlink to it. Otherwise you may need to hire someone to double access your transactions to replace your accounting software.
Overall, apart from some downsides referred to above, Magento Commerce has a tremendous capacity to be the leading open source e-commerce platform for all e-trade agencies. I am a top notch supporter of software that is open source which lets in the network to make a contribution, expand and evolve. Furthermore with strong assist from Magento’s organisation – Verian they have a large threat to be triumphant.
My score for this software program is nine out of 10 and I would quite suggest it to new commercial enterprise proprietors to apply.